You Can Advertise on our Website contact your Local Editor and ask about our special offers; firstname.lastname@example.org or email@example.com
Mumsnet has been called an ‘Internet phenomenon’ by The Sunday Telegraph and with over 50 million page views and 4.2 unique visitors a month, with 35,000 posts a day, you can see why. It is the leading parenting forum based on average visit time.
- 96% of our users shop online for goods and services
- 80% of our users seek advice or read reviews on Mumsnet when they are planning to buy a child related product
- 79% of our users have purchased a product after recommendations on Mumsnet
We offer free listings to all local businesses, and encourage our users to leave reviews. Once you have been awarded ten 4 or 5 star reviews, your listing is automatically highlighted as a Mumsnet Favourite.
Mumsnet.com, the national site, runs a weekly topical feature linking back to the local sites. The local editor puts forward suggestions for this feature in advance.
We have a Local newsletter that goes out to people who have marked ‘Wakefield’ as their homepage, advertisers are included in this newsletter which puts your business in front of Local Mumsnet users in a very direct way.
Free listings in our local directory
We offer free listings to businesses, services and organisations in our local directory. Anyone can add a listing, all they need to do is join the site and they can list away in any relevant category.
Our site features a homepage image of 650 x 320 pixels. If you would be interested in sponsoring this image then please email us to discuss your advertising requirements.
We have a dedicated offers page where businesses can promote discounts, offers and competitions to our users. Space on the offers page is priced at £30 including VAT. Offers for our users can be supported with promotion on Twitter and Facebook. Offering a competition or discount for users is by far the most effective way to get their attention, plus is makes it far easier to generate social media coverage as competitions and offers get shared and retweeted.
We offer prominent adverts on the right hand side of the page on all pages of the site. You can use a custom made drop in advert or use our create an advert tool. The advert can link to your own website.
We offer bulk-buy discounts for anyone who wants to buy advertising across more than one area. Please email to discuss your requirements. Mumsnet Local covers all of the UK ensuring advertisers get the coverage they need and at a great price.
The image must be at least 90 x 90 pixels in size. Alternatively, you may provide us with pre-prepared artwork sized to 300 x 100 pixels, which includes image and text. If you would like a moving advert, you can create an animated GIF.Rates on local sites are £60 per month for a targeted area, and then £12 per subsequent targeted area per month.
Target areas are:
Example: If you decided to advertise across Things to Do, Local Talk and Meet-ups for 1 month it would only cost £84.
Discounts available: 5 months for the price of 6 or 12 months for the price of 10. Discount is taken automatically at point of upload.
Long thin horizontal ads above the navigation bar.
Rates on local sites are £25pcm* (with £250 minimum spend). So, if our site is getting 13,000 page views per month, they would cost £325 (15,000 page views, £375 and so on).
Square ads underneath the ‘Latest’ box on the right hand side of the pages.
Rates on local sites are £30cpm* (with £250 minimum spend). So, if our site is getting 13,000 page views per month, they would cost £390, (15,000 page views, £450 and so on).
*cost per impression: advertisers pay every time an ad is displayed on line
Advertorial Blog posts you are welcome to submit Advertorial posts to the blog. Maximum of 1500 words and include a least one image. The editor reserves the right to edit the content £60.
Blog advert £50 shows on every page of the blog.
NEW! Our site now features a homepage image of 650 x 320 pixels. This image is also present as our blog header. If you would be interested in sponsoring this image then please email us to discuss your advertising requirements.
What generates the most click throughs? In our experience anything that engages the user does better in terms of click throughs. In essence this means offering a competition or discount for users is by far the most effective way to get their attention, plus is makes it far easier to generate social media coverage as competitions and offers get shared and retweeted.
What if I want to advertise in more than one local area?
Lucky you! We offer bulk-buy discounts for anyone who wants to buy advertising across more than one area and/or for more than five months. Do email us at the address below to discuss your requirements. Mumsnet’s Local Editors across the UK work together to ensure that advertisers get the coverage they need and at a great price.
Indeed it can often be more advantageous to advertise across several Local sites which afford you greater reach than advertising on one national site which may not include social media promotion.
Contact our Local Editor for more information, or to discuss prices and availability of advertising on Mumsnet Wakefield at: wakefield@